Design system — brand assets

The mark.
Use it right.

Five rays. Five colors. One convergence point. The mark represents the backing infrastructure — multiple forces aligned to a single outcome. Assets below are free to use under the guidelines on this page.

Logo variants

Mark only
Icon/favicon use. Transparent background. 5 brand colors.
SVG ↓
Full logo — dark background
Standard use on dark backgrounds. Mark + wordmark + tagline.
SVG ↓
Horizontal — dark background
Nav bars, headers, partner slides. Compact horizontal layout.
SVG ↓
Monochrome — white
Single-color contexts. Print, embossing, dark UI without color.
SVG ↓
Social / OG image — 1200×630
Open Graph image. Used on Twitter, Telegram link previews, Discord embeds.
SVG ↓

Color palette

#050A0F
Background
#FFD060
Gold — CORE · Prestige
#FFA030
Amber — Backing
#3DA5FF
Blue — ORBIT · Data
#00FFD1
Teal — RING · Active
#90B0C8
Silver — PARTICLE
#EEF6FF
Near-white · Text

Typography

Primary — Courier New, Monospace · All UI text, numbers, labels
Markets move before the news.
Position accordingly.
PUBLIC PROOF · PRIVATE POSITION · EVERYTHING ON-CHAIN
Numbers — large, tight tracking · Stats, amounts, multipliers
9× 0.01 10M 1×

Usage guidelines

✓
Use on dark backgrounds (#050A0F or similar). The mark is designed for dark contexts.
✓
Maintain aspect ratio. Never stretch or skew the mark or wordmark.
✓
Minimum size: 24px for the mark alone, 120px wide for the full logo.
✓
Use the monochrome white version when color is not available (print, embossing).
✗
Do not add drop shadows, glows, or effects to the mark.
✗
Do not recolor individual rays. The 5-color sequence is fixed.
✗
Do not use on light backgrounds without the dark background container.
✗
Do not use pink, violet, or purple in any YawningDAO-associated design.
Full brand palette SVG
All 7 swatches with hex codes and names
Download palette SVG ↓
Assets are available for use by YawningDAO members, patronate projects, and media covering YawningDAO. Attribution required: "YawningDAO" with link to yawningdao.io. For commercial use or co-branding, submit a patronate application.